BE-VRT
Findings
| Rule | Citation | Evidence | Class | Severity | Window | Status | |
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BE-VRT-ALC-01
The depiction of a wine bottle constitutes alcohol promotion on a public broadcast channel. The VRT beheersovereenkomst strictly restricts alcohol advertising on VRT television channels.
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VRT beheersovereenkomst, public-service restrictions on alcohol advertising
sourced
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|
policy
concept
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85 | 00:00.0 to 00:07.0 | open |
Remediate now |
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BE-VRT-ALC-01
Depicting red wine in a commercial communication is forbidden on public broadcast channels. Under the VRT beheersovereenkomst, alcohol advertising and depiction are prohibited on VRT television.
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VRT beheersovereenkomst, public-service restrictions on alcohol advertising
sourced
|
|
policy
concept
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85 | 00:00.0 to 00:07.0 | open |
Remediate now |
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BE-VRT-ALC-01
Showing alcoholic drinks such as red wine is banned on the public broadcaster's channels. Under the VRT beheersovereenkomst, alcohol advertising and depiction are restricted.
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VRT beheersovereenkomst, public-service restrictions on alcohol advertising
sourced
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policy
concept
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85 | 00:00.0 to 00:07.0 | open |
Remediate now |
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BE-ALC-01
The commercial depicts a wine bottle without the mandatory responsible-consumption health slogan. Under the Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention), all commercial alcohol depictions require appropriate messaging.
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Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention)
sourced
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policy
concept
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75 | 00:00.0 to 00:07.0 | open |
Remediate now |
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BE-ALC-01
Depicting the consumption of red wine without the mandatory statutory responsible-consumption notice violates Belgian self-regulatory standards. This breaches the Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention).
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Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention)
sourced
|
|
policy
concept
|
75 | 00:00.0 to 00:07.0 | open |
Remediate now |
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BE-ALC-01
Presenting red wine in a commercial communication without the mandatory educational health statement is prohibited. This violates the Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention).
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Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention)
sourced
|
|
policy
concept
|
75 | 00:00.0 to 00:07.0 | open |
Remediate now |
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BE-LANG-01
Commercial text displayed in English without Dutch language translation violates regional language requirements in Flanders. This breaches the Vlaams Mediadecreet regarding the language of commercial communications.
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Vlaams Mediadecreet and the Decret sur les services de medias audiovisuels, language of commercial communication
sourced
|
|
legal
segment
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55 | 00:07.0 to 00:14.0 | open |
Remediate now |
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BE-VRT-ALC-01
Prominently showing shelves stocked with liquor bottles in a broadcast spot constitutes forbidden alcohol promotion on public television. This violates the VRT beheersovereenkomst public-service restrictions on alcohol advertising.
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VRT beheersovereenkomst, public-service restrictions on alcohol advertising
sourced
|
|
policy
concept
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85 | 00:28.0 to 00:30.8 | open |
Remediate now |
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BE-ALC-01
Displaying commercial liquor bottles in an advertising shot without the mandatory responsible-drinking slogan violates Belgian alcohol advertising codes. This breaches the Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention).
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Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention)
sourced
|
|
policy
concept
|
75 | 00:28.0 to 00:30.8 | open |
Remediate now |
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BE-VRT-ALC-01
Advertising or prominently displaying a liquor bottle is forbidden on public service television channels. This violates the VRT beheersovereenkomst ban on alcohol advertising.
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VRT beheersovereenkomst, public-service restrictions on alcohol advertising
sourced
|
|
policy
concept
|
85 | 00:30.8 to 00:31.3 | resolved | verified fixed |
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BE-VRT-ALC-01
Background displays of alcoholic spirit bottles violate the public service prohibition on alcohol promotion. Under the VRT beheersovereenkomst, alcohol advertising and promotion are banned on VRT television.
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VRT beheersovereenkomst, public-service restrictions on alcohol advertising
sourced
|
|
policy
concept
|
85 | 00:30.8 to 00:31.3 | resolved | verified fixed |
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BE-ALC-01
Promoting or depicting a liquor bottle without the mandatory responsible-consumption slogan breaches national standards. This violates the Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention).
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Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention)
sourced
|
|
policy
concept
|
75 | 00:30.8 to 00:31.3 | resolved | verified fixed |
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BE-ALC-01
Depicting spirits bottles across background shelves in a commercial without mandatory health messaging breaches Belgian alcohol advertising rules. This violates the Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention).
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Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention)
sourced
|
|
policy
concept
|
75 | 00:30.8 to 00:31.3 | resolved | verified fixed |
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BE-LANG-01
The on-screen text is presented entirely in English rather than the regional language. Under the Vlaams Mediadecreet, commercial communication broadcast in Flanders must be in Dutch.
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Vlaams Mediadecreet and the Decret sur les services de medias audiovisuels, language of commercial communication
sourced
|
|
legal
frame
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55 | 00:30.8 to 00:31.3 | open |
Remediate now |
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BE-VRT-ALC-01
Showing multiple liquor and spirit bottles on background shelves violates the public broadcaster's strict ban on alcohol advertising. This breaches the VRT beheersovereenkomst regarding alcohol promotion.
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VRT beheersovereenkomst, public-service restrictions on alcohol advertising
sourced
|
|
policy
concept
|
85 | 00:31.3 to 00:31.9 | open |
Remediate now |
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BE-ALC-01
Depicting liquor and spirit bottles in a commercial without the mandatory health message violates national advertising rules. This breaches the Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention).
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Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention)
sourced
|
|
policy
concept
|
75 | 00:31.3 to 00:31.9 | open |
Remediate now |
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BE-VRT-ALC-01
Displaying bottles of alcoholic beverages violates the ban on alcohol advertising on Flemish public television. Under the VRT beheersovereenkomst, alcohol commercial communications are strictly prohibited.
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VRT beheersovereenkomst, public-service restrictions on alcohol advertising
sourced
|
|
policy
concept
|
85 | 00:31.9 to 00:35.1 | open |
Remediate now |
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BE-ALC-01
Featuring bottles of alcoholic beverages in commercial imagery without the required health warning slogan is prohibited. This breaches the Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention).
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Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention)
sourced
|
|
policy
concept
|
75 | 00:31.9 to 00:35.1 | open |
Remediate now |
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BE-VRT-ALC-01
VRT's beheersovereenkomst prohibits any alcohol advertising or commercial depiction of alcoholic drinks on its public television broadcasts. Showing a green beer-style bottle in commercial communications breaches this broadcast restriction.
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VRT beheersovereenkomst, public-service restrictions on alcohol advertising
sourced
|
|
policy
concept
|
85 | 00:35.1 to 00:42.1 | resolved | verified fixed |
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BE-VRT-ALC-01
VRT's public broadcast charter prohibits all television alcohol advertising and depiction of alcoholic beverages. Featuring a woman drinking from a beer bottle violates the VRT beheersovereenkomst ban.
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VRT beheersovereenkomst, public-service restrictions on alcohol advertising
sourced
|
|
policy
concept
|
85 | 00:35.1 to 00:42.1 | resolved | verified fixed |
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BE-ALC-01
Consuming a beer-like drink while wearing athletic gear links alcohol directly with sport, which is strictly prohibited under the JEP alcohol convention. The convention forbids portraying alcohol consumption in conjunction with sporting or physical exercise.
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Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention)
sourced
|
|
policy
concept
|
75 | 00:35.1 to 00:42.1 | resolved | verified fixed |
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EU-ALC-01
Depicting an athlete in sportswear drinking from a beer bottle connects alcohol consumption directly with physical fitness and athletic performance. This association violates Directive 2010/13/EU art. 9(1)(e) and art. 22.
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Directive 2010/13/EU (AVMSD) art. 9(1)(e) and art. 22
sourced
|
|
legal
segment
|
75 | 00:35.1 to 00:42.1 | resolved | verified fixed |
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GL-HEALTH-01
Claiming 'Twice the energy of any other drink' constitutes an unsubstantiated nutritional and physiological benefit claim. This violates the ICC Framework for Responsible Food and Beverage Marketing Communications regarding health and nutrition claims.
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ICC Framework for Responsible Food and Beverage Marketing Communications
sourced
|
|
policy
segment
|
70 | 00:35.1 to 00:42.1 | resolved | verified fixed |
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GL-MISLEAD-01
The claim 'Twice the energy of any other drink' is an absolute comparative superiority claim presented without substantiation or qualification. This breaches ICC Advertising and Marketing Communications Code art. 5 (substantiation).
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ICC Advertising and Marketing Communications Code, art. 5 (substantiation)
sourced
|
|
policy
segment
|
70 | 00:35.1 to 00:42.1 | resolved | verified fixed |
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BE-VRT-ALC-01
Depicting beer bottles in commercial messages is prohibited on public service television channels. This breaches the VRT beheersovereenkomst restriction on alcohol advertising.
|
VRT beheersovereenkomst, public-service restrictions on alcohol advertising
sourced
|
|
policy
concept
|
85 | 00:42.1 to 00:49.1 | open |
Remediate now |
|
BE-ALC-01
Depicting an alcoholic beverage container such as a beer bottle without the required responsible-drinking message breaches national standards. This violates the Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention).
|
Convenant inzake reclame voor en marketing van alcoholhoudende dranken (JEP alcohol convention)
sourced
|
|
policy
concept
|
75 | 00:42.1 to 00:49.1 | open |
Remediate now |
The real trigger for a remediation is a Grafana alert rule firing into the webhook, which is what makes Grafana upstream of the work rather than a report about it. The button above is the same job, started by hand, for when you want to watch it happen.