Frame board
Frame board
Every scene the crew looked at, and what it made of it. 1 scene holding 2 observations, 1 of which a market had something to say about. Each card is one shot, opened and closed by its first and last kept frame. The sentences are the analyst's, written before any market saw them: neutral, timecoded, no verdict. The findings under each are what the adjudicators did with them.
shot 0
00:00.0 to 00:06.7
2 observations
3 findings · AE-ABUDHABI NG-ARISE NG-CHANNELS
alcohol tobacco drugs
00:00.0
confidence 0.98
A glass of beer with a foamy head sits on the table in front of the man.
AE-ABUDHABI
AE-ALC-01
legal
82
The depiction of a glass of beer violates UAE Media Council content standards under Federal Decree-Law No. 55 of 2023. Depicting or promoting alcoholic beverages in broadcast advertising is strictly restricted.
NG-ARISE
NG-ALC-01
legal
70
The shot displays a glass of beer, triggering the broadcast scheduling restrictions under the Nigerian Code of Advertising Practice, art. 39. Alcohol beverage advertising is prohibited on television between 6:00am and 10:00pm.
NG-CHANNELS
NG-ALC-01
legal
70
The depiction of a glass of beer constitutes alcoholic beverage advertising restricted under art. 39 of the Nigerian Code of Advertising Practice. This triggers the restriction against broadcasting alcohol advertisements between 6:00am and 10:00pm on television.
modesty dress body
00:00.0
confidence 0.95
A man wearing a short-sleeved white V-neck t-shirt.